Articles | Truck Talk U

- Created by fleet pros, for fleet pros - Your voice of the Industry

What Does It Take To Be Unforgettable?

Here’s the truth: You don’t need to be the loudest. You don’t need to be the cheapest. You don’t even need the biggest following. You need unshakable... (continue)

Acquisition vs Retention: Where's Your Focus?

In the commercial and vocational truck industry, success isn’t just about landing the next big deal — it’s about making sure that deal turns into a long... (continue)

An Underrated Skill: Listening with Curiosity

When most people think of great sales skills, they picture confident pitches, product knowledge, and clever closing techniques. But in todays climate... (continue)

5 Things You Should Do to Stand Out in Sales

In today's commercial truck industry, simply knowing your product isn't good enough. Buyers are more informed, options are more abundant, and atten.... (continue)

AI Stole Your Edge. Here’s How to Win It Back

If AI can answer your customer’s truck spec questions in 5 seconds, why should they call you? That’s the new reality — and it’s the wake-up call our industry needs... (continue)

Clients Seek Transparency, not Perfection

In the commercial and vocational truck industry, we operate in a high-stakes environment where uptime matters, budgets are tight, and reputations are bul.... (continue)